UNDERSTAND. BUILD. APPLY.
Your commercial reality.
Our starting point.
Training only matters if it changes what happens at the negotiating table. We start with the business challenge, not a slide deck.
Start with a diagnostic
A focused conversation about your team, your customers and where value is being lost. We explore what better negotiation would look like for your business.
THE OUTCOME
Your priorities, team experience and desired outcomes.
Scope the right programme
We agree the focus, format and depth of the work. Whether your team needs strong foundations, advanced commercial judgement or support on a specific deal, the scope follows the challenge.
THE OUTCOME
A clear programme aligned to your commercial goals.
Practise the conversations
Your team works through realistic negotiation scenarios, tests different approaches and receives direct feedback. The emphasis is on judgement and behaviour, not memorising a script.
THE OUTCOME
Skills your team can put to work on their next deal.
Embed the learning
Coaching and consultancy can help your team carry the learning into real situations, reflect on outcomes and keep improving. We discuss the right follow-through during scoping.
THE OUTCOME
Lasting capability, not a one-off training day.
THE PRINCIPLES BEHIND BETTER DEALS
Prepare your position.
Protect your value.
Practical thinking that carries from the workshop into your next commercial conversation.
Balance of Power
Understand where leverage really sits. Challenge assumptions, assess both sides’ alternatives and avoid conceding simply because the buyer applies pressure.
The Power Statement
Prepare a clear statement of the value you bring and why it matters to the other party. Enter the conversation with a stronger position, not a default discount.
Presence & non-verbal communication
Pay attention to how you show up as well as what you say. Practise composure, body language and listening in realistic role-plays.
Commercial margin defence
Protect value through preparation and purposeful trading. Distinguish selling from negotiation, and exchange concessions rather than giving them away.
LET’S START WITH YOUR CHALLENGE
What could your team achieve?
A focused conversation. A clearer way forward.